Intuit State of the Company FY23Q1
"Something new & blue awaits you"
Event
This quarter’s SOC is exciting because we are introducing our refreshed identity with a new logo, a refreshed core blue color “superblue,” an evolved visual identity system, and an updated display of our cornerstone brands together with the Intuit brand.
We have entertainments from performances by Too Many Zooz and gathering spaces with new logo swags.
I was the lead art director, collaborating with the events team to produce the introduction of our refreshed brand at the State of the Company (SOC).